Nov 8 · 2013

crispyfishsticks:

John Lewis Christmas Advert 2013 - The Bear & The Hare

Disney Florida Veterans Create Hand-Drawn Spot for British Retailer John Lewis

British department store John Lewis has released an ambitious annual Christmas advertisement, a £1 million hand-drawn spot with stop motion backgrounds calledThe Bear and the Hare.The piece was directed byYves GeleynandElliot DearthroughHornet/Blinkink.

The hand-drawn character animation was created by two veterans of Disney’s former animation studio in Orlando: Dominic Carola who runsPremise EntertainmentandAaron Blaisewho gained plenty of experience drawing bears when he co-directedBrother Bear.Aaron offered some details to Cartoon Brew about the project:

(Source article)

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      2D animation still has a place in the world.
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